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Event Description

Online Marketing for Exporters - Action Planning workshop

This FREE workshop will begin with an overview of how you can achieve online marketing success at home and abroad. How to create best practice websites, create an effective online marketing strategy and e-commerce websites will also be discussed.

Localising your export website, foreign search engine optimisation and pay per click are important features to export online marketing and will be explained. As an example, you will also get a chance to learn about the Chinese online market and the differences with UK online marketing.

Finally, learn how to grow your business by planning a successful export online marketing campaign for your business and monitoring the performance of your website.

The full day workshop will also include interactive discussions which will give delegates a chance to tackle questions like

• What makes a good or bad website?
• How would you get export enquiries using the Internet?

• How can you get your website found on the first page of the search engines worldwide?

 

Agenda

• Online Marketing Success
• Best Practice Websites
• Online Marketing Strategy
• International e-commerce
• Localise your Export Website
• Promoting your site using International Search Engines and Pay Per Click
• Overseas Online Marketing Example - China
• Planning your Online Marketing Campaign

• Performance Monitoring

 

Who Should Attend

This workshop is aimed at businesses who would like to learn how to use the Internet to grow their business abroad. Whether you are a new business looking to export your products and services to foreign countries or an experienced exporting company, this workshop can help you.

 To book, register your free place at www.ebusinessclub.biz